Website design & development

Need web design for your project or have a great idea for the next big thing?
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With our web designer’s combined experience in graphic design, website development and e-commerce programming, you can be confident that whatever your project demands, our web developers can deliver on time and on budget.

Our Approach to projects is as follows:

  • Planning and strategy,
  • design thinking,
  • marketing technology
  • and demand generation

Our Approach to projects

Planning and Strategy

We don’t approach strategy with our technology hat on. We start with your brand and your business objectives. What is it you want to achieve? Simple awareness, lead generation or brand building? Or do you just want more people buying what you sell? Once we work this out, we can guide your strategic decision making and choose the right tools and channels to deliver.

Design Thinking

Ideas drive everything. They’re the things that connect with customers, fuel engaging content and cut through the clutter. Unlike digital agencies, a lot of the time ours are used offline too, our background in management consulting provides strong analytical thinking to support the creative process.

Marketing Technology

We also specialise in the technology behind our solutions. The bells and whistles that make it all happen. The programmes, applications and tools that make it all possible, whether it’s a new Content Management System or a multilingual marketing resource management solution. We do not force feed customers technology solutions, but rather assist in selecting the right platform to support your business objectives.

With so many choices in marketing automation software available, each with different features, benefits, pros and cons—consider leveraging Handguns & Tequila’s expertise to help you choose the right marketing automation system for your company. Our team can help with everything from conducting a needs analysis and documenting your business requirements, to preparing RFPs and evaluating proposals, to developing and project managing your marketing automation implementation plan.

Demand Generation

A good website becomes a great website when it’s supported by a strategy driving the right traffic to it. We know how and when to get the most out of Pay per Click (PPC), Search Engine Optimisation (SEO) and Lead Generation.

Landing pages

A landing page, sometimes known as a lead capture page, is a single web page that appears in response to clicking on an advertisement. The landing page will display directed sales copy that is a logical extension of the advertisement or link.

Landing pages are linked to from social media, email campaigns or search engine marketing campaigns in order to enhance the effectiveness of the advertisements. The general goal of a landing page is to convert site visitors into sales leads. By analyzing activity generated by the linked URL, marketers can use click-through rates and Conversion rate to determine the success of an advertisement.

Catalogue websites

If you wish to provide shopping online our ecommerce solutions for secure payment processing can easily be incorporated into a new website design or added to an existing website.

Why have a catalogue site

An online catalogue website unlike printed catalogues can be changed whenever the need arises. We have designed many successful ecommerce websites some of which range from 15 to 500+ products. We have also added catalogues and ecommerce facilities to many existing websites. As with a printed catalogue it is important that the website design structures the information on the website so the visitor can easily navigate the website to locate what they are looking for. The website design should be intuitive for the visitor and fast loading thus making their experience on your website good and pleasant so they will remember it and want to return.

Easy to update

If a content management system (CMS) is built into the website design the catalogue website is easy to update with most changes only taking a few minutes. You can either choose to update individual products online or all your products in one go from a single spreadsheet using password protected administration screens.

If it is a brand new website design you are looking for, we can tie in with your existing corporate identity and promotional material, or if you prefer, we can create a completely new identity for you.

CMS (Content Management Sites)

A Content Mangement System (CMS) refer to the way in which website owners can easily control and update the content of their site. In a nutshell, it is a system that allows you to log onto your website and edit, move, or remove content at will and with ease.

This means that any user with the correct login details can make changes to the website on the move from any remote location as long as they have an internet connection, as simply as if they were writing an e-mail or editing a word document.

The attraction of modern CMS web design systems is that website owners no longer need to get their web developers to take care of every update or change. While developers are still a vital part of the building and hosting of any successful website, it is not essential to use their services for basic text updates.